We are only listing Huge corporations. Some small companies in the future will be bought for one thing. Not there products or clients but their domain name. This is a simple way to build brand to your customer. Example, if a company wants to sell Motorcycle they should own Motorcycle.com. They will own that domain forever and will be linked to that category and keyword in search engines and in public perception so strongly it almost gives them an unfair advantage.
The reach of the domain industry has been getting broader, quietly. As you will see below, we have been making a list of MAJOR international corporations buying, developing and aggressively marketing domain names that DO NOT mention their brand name. These domains are owned by the corporations or the marketing agencies that they utilize for their advertising campaigns.
The purchase, development and marketing of non-brand domain names to promote an existing, nationally known brand names is a cutting edge marketing idea. This method gives ad agencies and brands the ability to monitor traffic to the non-branded web site allowing them to better track their campaigns. Also, developers and marketing agencies do not need access to the corporate or main brand site for development and statistics.
Featuring Creative Domain Marketing :
American Express - StopPong.com
Audi - NeverFollow.com
Bank Of America - Loans.com
Bayer - NoFleas.com
Barnes and Noble - Books.com
Calvin Klein - Bras.com
Calvin Klein - Underwear.com
Citibank - StudentLoan.com
Country Buffet - Buffet.com
General Electric - Ecomagination.com
History Channel - History.com
JC Penny - Gift.com
Kraft - CreamCheese.com
MasterCard - Priceless.com
Nestle - Meals.com
Office Depot - OfficeSupplies.com
PETA - Circuses.com
SoBe - Thrillicious.com
Sylvan Learning - Educate.com
Wedding Channel - Weddings.com